Blog

Search Engine Basics

• Search engines and how they work
• Crawling, indexing, and ranking
• SERP Layout

Technical SEO

• Intro
• HTTPS
• Site speed
• Robots.txt and sitemaps
• URLs
• Duplicate content and rel=’canonical’
• Structured Data
• Status Codes
• Inspecting your site for an audit

Link signals

• Intro
• Anchor text
• Bad links
• Link analysis
• Link building

On-page signals

• Intro
• Keyword research
• Writing and optimizing content
• On-page elements

SEO for mobile

• Intro
• Responsive websites
• Page speed, AMP, and PWAs
• User experience focus

Other ranking signals

• Other ranking signals

International SEO

• International SEO

Local SEO

• Intro
• Local links and citations
• Local content
• Other local factors

Register for the courses now.